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Growth Marketing Manager

Sonder

Sonder

Marketing & Communications, Sales & Business Development
United Kingdom · Remote
Posted on Wednesday, August 14, 2024

Sonder is on a mission to revolutionize hospitality and make a world of better stays open to all. No two Sonders are the same – each property has a bespoke design and contains a mix of rooms, suites, and apartments. Though each Sonder is unique, our mobile app allows guests to effortlessly navigate their stay. From check-in to checkout, everything they need is just a tap away. To be better is a never-ending pursuit and revolutions don’t happen overnight. But, together, we can forever change the way people stay, for the better.

We are looking for someone who breathes hospitality operations and is energized by the opportunity to maximize, motivate, and inspire a team to deliver an amazing Sonder guest experience. Our Sonder locations are distributed across a city in different shapes, sizes, ages, and styles, and we pride ourselves on offering a hotel-like service. That’s what you’ll own.

Life at Sonder

We aspire to build a workplace where employees can thrive. Our culture shapes how we make decisions, how we conduct meetings, how we communicate, and how we treat each other. It’s the coordinated way in which we work that gives us a shot at achieving the epic tale we hope to be part of. Our Leadership Principles are a foundational part of our culture and they play a vital role in guiding the values and actions of our team members. Each of these principles is at the heart of what we do. Check out this article to find out more about our Culture and Principles.

Join our team and drive revenue growth!

Are you passionate about marketing and eager to make a significant impact? As a Growth Marketing Manager at Sonder, you will play a pivotal role in driving our business growth through innovative marketing strategies and optimization.

The Opportunity:

Marketing operations management (40%)

  • Lead and manage daily marketing campaigns across all online channels, including Google Ads, MetaSearch, Facebook, and more.
  • Oversee the creation, deployment, and quality assurance of marketing assets across all platforms.
  • Ensure seamless onboarding of new Sonder buildings across marketing channels.
  • Cultivate and maintain relationships with agencies and third-party vendors to enhance marketing deliverables.

Channel performance optimization (40%)

  • Collaborate closely with local revenue management teams and data science experts to enhance channel performance through bid optimization.

Project management for growth initiatives (20%)

  • Drive key growth marketing projects, including the activation of new channels in partnership with Growth Marketing, Design, and Product teams.
  • Identify and implement performance improvement tests.
  • Conduct ad-hoc analysis of channel and market performance.

Collaborative work:

  • Work cross-functionally with Product, Engineering, Analytics, Communications, Revenue Management, Brand, and Distribution teams to achieve shared goals.

Who We Look For:

  • Experience: Demonstrable years of marketing experience in high-growth consumer internet businesses, preferably within a growth marketing team.
  • Digital expertise: Proven experience in creating and managing marketing campaigns across digital channels (e.g., Google Ads, Facebook Ads Manager).
  • Process-oriented: A rigorous approach to developing efficient and effective processes.
  • Organized and communicative: Strong organizational and communication skills with a love for project management.
  • Proactive: A self-starter with a proactive mindset, capable of working independently and within a team.
  • Strategic and detail-oriented: Ability to think strategically while diving into details as needed.
  • Leadership: Experience or interest in managing freelancers or marketing agencies.
  • Prioritization: Ability to prioritize daily tasks and long-term planning effectively.
  • Adaptability: Thrives in a fast-paced, start-up environment.
  • Language skills: Fluent in English; additional languages are a plus.
  • Education: Bachelor’s degree in business, marketing, finance, economics, or equivalent experience.

Preferred qualifications:

  • Experience with SQL or a willingness to learn.
  • Previous experience in hospitality.
  • Experience working across cultures and time zones in a remote environment.

Why Sonder?

  • Join a dynamic and innovative company.
  • Work with a talented and diverse team across the globe.
  • Drive impactful projects and see the tangible results of your efforts.

Ready to make a difference and grow with Sonder? Apply now and be a part of our exciting journey!

Benefits

We offer attractive employee travel perks for any Sonder location as well as competitive stock, health and lifestyle benefits. For eligible employees, benefits may include:

  • Competitive compensation

  • Generous stock plan

  • Medical, dental and vision insurance (where applicable)

  • Flexible vacation

  • Wellness and volunteering days

  • Annual free credits and discounts to stay in Sonders

  • Workplace flexibility (for remote-specified positions only) #ABetterWaytoWork

Learn More About Sonder

Equal Opportunity

We are an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other classification protected by applicable state, federal or local law. Extend Hospitality To All is one of Sonder’s Leadership Principles. Living up to that principle means fully embracing diversity: ensuring that all of our employees, guests, partners, and communities feel safe, respected, included, cared for, and empowered.

As part of our commitment to creating a workplace open to all, we have created Sonder Circles, also known as employee resource groups. These groups aim to foster a diverse, equitable, and inclusive workplace aligned with the communities they serve.

If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to recruiting@sonder.com.